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Code Craft — web development and digital marketing
Ecommerce

Shopify stores built to sell — theme to checkout.

Custom Shopify themes, apps and migrations from a team that lives in Liquid and the Storefront API. Beautiful storefronts, sub-second loads, and CRO baked into every template.

See pricing
Ecommerce
Shopify — at a glance
Starting from
$399.00one-time
  • OS 2.0-native theme built for conversion, not app-stack bloat
  • PDPs & checkout shaped by real conversion testing, not guesswork
Migration
SEO-safe — rankings typically recover in 2–4 weeks
Ownership
Store, theme & accounts — yours

Fixed price, agreed in writing.

Certified, awarded & reviewed
Google PartnerMeta Business PartnerShopify PartnerAWS PartnerMicrosoft Advertising PartnerTrustpilotClutchGoodFirmsDesignRushISO 9001ISO 27001
Services we offer

Everything shopify should include — and usually doesn’t.

Custom theme design

On-brand storefronts built OS 2.0-native — sections everywhere, no app bloat.

Private app development

Custom functionality via Shopify apps and Functions when the app store falls short.

Conversion optimisation

PDPs, carts and checkouts shaped by real conversion testing, not guesswork.

Migrations to Shopify

From Woo, Magento or custom carts — products, customers, orders and SEO intact.

Klaviyo & marketing

Email flows, bundles and subscriptions that grow LTV, not just AOV.

Headless when it counts

Hydrogen/Next.js storefronts for brands that need editorial-grade experiences.

An online store open on a laptop with a shopping cart
The results view

A Shopify store tuned to sell.

Custom themes and a checkout stripped of friction — everything wired so the store just runs after our build and conversion work.

  • Custom theme built for your brand, fast on mobile
  • Checkout and product pages tuned to lift conversion
  • Apps, payments and shipping wired end to end
Why Code Craft

The team serious brands pick for shopify.

We deliver shopify as part of one accountable in-house team — designers, developers and marketers in the same room — across the USA, UK, Canada, UAE, Australia and India. Fixed prices agreed in writing, and you own everything we produce.

6
markets served
Fixed
price, in writing
30 days
notice, no lock-in
A discovery call and a fixed, itemised quote before any work starts
Clickable previews every week, so you steer while we build
A clean launch, full handover and 30 days of post-launch support
Optional monthly care — updates, backups, security and small fixes

CRO baked into every template

Every PDP, cart and checkout template is shaped by real conversion testing, not guesswork.

Speed = revenue discipline

Sub-second targets, because every 100ms is measurable money.

Migration without rank loss

URL maps, 301s and parity checks — rankings survive, usually improve.

We build the plugins

39 commercial Woo/WP plugins prove our commerce code publicly.

Growth after launch

Email flows, upsells and CRO iterations as an ongoing partner.

Launch-day checklist, followed

Payments, tax, shipping and tracking verified live before we call a store finished — not left for you to discover.

Trusted by teams across six markets

United States United StatesUnited Kingdom United KingdomCanada CanadaUAE UAEAustralia AustraliaIndia India
Smart investment

Why shopify is one of the smartest investments you’ll make.

Not a cost to minimise — money that comes back, in ways you can point to a year from now.

Every 100ms is revenue

Speed and checkout friction are treated as growth levers, not afterthoughts — the build pays for itself in conversion.

Compounding customer value

Email flows and retention mechanics built in from day one turn a first sale into a longer customer relationship.

Scales past a launch-day catalog

Performance work done up front means adding thousands of SKUs later doesn't mean rebuilding the store.

Content and commerce together

A platform built for SEO means organic traffic keeps arriving without paying for every click.

Fewer app subscriptions

Functionality built cleanly into the theme instead of stacked apps cuts the monthly bill that quietly grows on most stores.

Migrate without losing rank

A properly planned move protects the SEO equity you already earned instead of resetting it to zero.

How it works

How we deliver shopify — step by step.

01

Discover & plan

We dig into your goals, market and competitors, then agree scope, timeline and success metrics before any code is written.

02

Design & prototype

Wireframes become polished, on-brand designs you approve up front — no surprises at launch.

03

Build & test

Senior engineers build in weekly sprints with previews you can click, plus QA across devices and browsers.

04

Launch & grow

We deploy, monitor and hand over cleanly — then keep optimising with data from real users.

Tech we use

The stack behind our shopify.

Proven, boring-in-a-good-way technology — chosen for speed, security and long-term maintainability, not résumé décor.

Shopify logoShopifyCommerce platform
LiLiquidTheme templating
Hydrogen logoHydrogenReact storefronts
Storefront API logoStorefront APIHeadless data
Shopify Plus logoShopify PlusEnterprise tier
Sanity logoSanityHeadless content
Next.js logoNext.jsCustom frontends
KlKlaviyoEmail and flows
Transparent pricing

Shopify packages & pricing.

Fixed quotes, no hourly surprises — these are honest starting points; your exact quote is itemised free within one business day.

Launch

Start selling right

$399.00from · one-time
  • Premium theme customisation
  • Up to 100 products configured
  • Payments, shipping & tax setup
  • Conversion-ready PDP templates
  • Klaviyo starter flow
  • Launch checklist & training
Most popular

Growth

Optimise every step

$999.00from · one-time
  • Custom OS 2.0 theme design
  • CRO-tested cart & checkout
  • Klaviyo email flows & bundles
  • Upsells & subscriptions configured
  • Migration with SEO redirects
  • Speed & schema optimisation

Plus

Shopify Plus & headless scale

$2,199.00from · scoped
  • Shopify Plus / headless (Hydrogen)
  • Checkout extensibility & Functions
  • Wholesale / multi-store channels
  • ERP / 3PL integrations
  • Performance SLAs
  • Dedicated growth support

Prices are honest starting points for typical scope — complex projects are quoted precisely, and the quote is always free.

Deliverables

What lands in your hands.

  • Custom OS 2.0 theme
  • App setup & custom apps
  • Payment/shipping/tax configuration
  • Klaviyo email flows
  • Migration with SEO redirects
  • Launch checklist & training

Don’t see something you need on this list? Ask — we’ll tell you honestly whether it’s in scope, and quote it if it is.

Our guarantees

Signed into every shopify engagement.

  • Fixed quote, no surprises

    The approved price is the final price for the agreed scope.

  • On-time delivery

    A dated sprint plan on day one — and we keep it.

  • 30-day post-launch support

    Bugs and tweaks after launch are on us, not on a new invoice.

  • Your IP, fully assigned

    Everything we make for you belongs to you. In writing.

Everything included

31 things we do inside this service.

Not a menu of upsells — this is the scope we work within. If what you need is on this list, it’s in the quote. If it isn’t, ask and we’ll tell you honestly whether we’re the right people.

Web Design — the full scope.

Every capability below is work we do in-house. Nothing is subcontracted, and nothing is a placeholder for a conversation about scope later.

  • In-house team only
  • One accountable contact
  • 31 capabilities, quoted upfront
01

Shopify development

Storefronts, themes and apps — including Plus for higher-volume merchants.

What that covers

  • Shopify app development
  • Shopify theme development
  • Custom theme development
  • Shopify maintenance
  • Bug fixing
  • Product upload and catalogue setup
  • Shopify Plus enterprise store setup
02

Shopify theme & storefront design

Custom, on-brand storefronts built on Online Store 2.0, not a tweaked marketplace theme.

What that covers

  • Custom Shopify theme development
  • Online Store 2.0 sections & blocks
  • Figma-to-Shopify conversion
  • Liquid template customisation
  • Mobile-first responsive storefronts
  • Conversion-focused product page design
03

Shopify apps & custom functionality

Private and public apps, plus the custom features a theme alone can't deliver.

What that covers

  • Custom Shopify app development
  • Public app development for the App Store
  • Shopify Functions for checkout & discounts
  • Third-party app integration
  • Metafields & metaobjects setup
  • Headless storefront with Hydrogen
04

Shopify Plus & B2B

Higher-volume and wholesale stores with the automation Plus unlocks.

What that covers

  • Shopify Plus enterprise setup
  • Checkout Extensibility & custom checkout
  • B2B & wholesale channel configuration
  • Shopify Flow automation
  • Multi-store & Markets expansion
  • Script Editor migration to Functions
05

Shopify migration & maintenance

Moving onto Shopify cleanly, then keeping it healthy afterwards.

What that covers

  • Migration from WooCommerce or Magento
  • Product, customer & order data import
  • URL redirect mapping to protect SEO
  • Speed & Core Web Vitals optimisation
  • Ongoing Shopify maintenance & support
  • Bug fixing & theme updates

Often combined with

These sit in the same discipline and are usually scoped together — one team, one timeline, one invoice.

How your shopify runs

Your shopify project, stage by stage.

Most agency process diagrams describe the agency. This one describes what lands in your inbox — because that’s the part you can hold us to.

01Stage 01

Discovery & platform fit

We work out what you sell, to whom, and which platform genuinely fits — before anyone builds anything.

  • Goals, catalogue and integrations mapped
  • Platform recommended with the reasoning
  • Payments, shipping and tax scoped
  • Scope written down and priced, fixed
You receiveA scoped plan, fixed price and platform recommendation.
02Stage 02

Store design

Designed for conversion, not just looks — the paths from landing to checkout are the priority.

  • Conversion-first UX for key journeys
  • On-brand, mobile-first product templates
  • Cart and checkout designed to reduce drop-off
  • Accessibility checked at design stage
You receiveA clickable store prototype you approve.
03Stage 03

Build & catalogue

The store built on a staging link, with your real products, payments and shipping wired in.

  • Theme or custom build on staging from week one
  • Product upload and catalogue structure
  • Payment gateways, shipping and tax rules
  • Apps and integrations connected
You receiveA staging store with real products and a working checkout.
04Stage 04

Testing & payments

The checkout is the one thing that must never break — so we test it end to end, on real devices.

  • Cross-device and real-device testing
  • Checkout, payment and tax tested end to end
  • Performance measured against Core Web Vitals
  • Inventory and order flow verified
You receiveA test report and a verified, working checkout.
05Stage 05

Launch & migrate

Planned, not hoped — existing traffic and rankings preserved through the switch.

  • Product and SEO data migrated
  • 301 redirect map from every old URL
  • DNS, SSL and email deliverability verified
  • Rollback plan agreed in advance
You receiveA live store with the old URLs still resolving.
06Stage 06

Grow & support

Launch is the start — we help you turn traffic into orders and hand you the keys.

  • Analytics and conversion tracking confirmed
  • CRO backlog to lift order value
  • All accounts, code and assets transferred
  • Care/growth retainer optional, no lock-in
You receiveFull ownership and an optional growth retainer.
FAQs

Shopify questions, answered.

Straight answers, no fine print. If yours isn't here, ask us — we reply within one business day.

Still have questions?

Real humans, one business day.

  • No-obligation, fixed quote — free
  • Talk to the team who'll build it
  • Reply within one business day
Where we work
US USUK UKCanada CanadaUAE UAEAustralia AustraliaIndia India

Under ~$300k/yr revenue, a customised premium theme is often smart. Beyond that, custom pays for itself in speed and conversion. We're honest about which you need.

Ready to talk shopify?

Let's build it together.

Tell us where you are and where you want to be — we'll map the route and quote it, free.

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