Maxo Face Care — A Complete Clinic Platform

Client: Maxo Face Care  ·  Industry: Hair, Skin & Dental aesthetic clinic  ·  Location: Lucknow, India (2 branches)  ·  Live at: maxoface.in

The Challenge

Maxo Face Care is a fast-growing aesthetic clinic in Lucknow — offering hair transplants, laser, skin treatments and dental aesthetics across two branches, led by experienced MDS specialists. But the whole operation ran on phone calls and walk-ins. Patients had no way to discover treatments online, book appointments, or access their prescriptions and reports — and there was no central system for doctors and staff to manage records across both branches.

They needed far more than a brochure website. They needed a complete digital backbone — plus a strong presence on Google for high-intent local searches like “hair transplant in Lucknow.”

Our Solution

We designed and built a complete, custom clinic platform from the ground up — five connected surfaces in one secure system, plus a full SEO and instant-indexing setup — on a lightweight, zero-dependency PHP/MySQL stack that runs on affordable shared hosting.

What We Built

• Public website — a polished, mobile-first site with 8 treatment categories, 65 individually SEO-optimized treatment pages, a real before/after gallery, treatment videos, a branded promo video, and appointment & contact forms with a branch selector and one-tap WhatsApp.
• Patient portal — patients log in with their phone number to view prescriptions, treatment history, appointments and lab reports any time.
• Doctor panel — doctors manage their own patients, write and attach prescriptions, log treatment history, upload reports, register new patients and handle appointments.
• Admin panel — complete control of patients, doctors, appointments, services, testimonials and settings, with a built-in SEO Center.
• Training academy — a full courses module with online enrollment, a trainee portal with learning materials, and printable completion certificates.

A Look at the Live Site

Real screenshots from maxoface.in — click any to open it live:

Key Features

• Two-branch support with branch-aware enquiry forms
• 65 bespoke, individually-optimized treatment pages
• Secure role-based logins for patients, doctors, trainees and admins
• Prescriptions, treatment history & report uploads
• Before/after gallery + treatment & testimonial videos
• WhatsApp integration & online appointment booking
• Branded marketing promo video & launch assets

SEO & Visibility

We didn’t just build the site — we made it discoverable. Every page ships with editable meta titles and descriptions, a dynamic XML sitemap (72 URLs) and robots file, and rich structured data — MedicalClinic, MedicalProcedure, FAQPage and BreadcrumbList schema — so treatments are eligible for rich results. We also wired in instant indexing via the Google Indexing API and IndexNow (Bing/Yandex), so new and updated pages get crawled fast.

Tech Stack

PHP 8 + PDO · MySQL · zero third-party dependencies · fully responsive · structured-data & SEO-ready · one-click cPanel deployment.

Explore the Live Site

• Home — maxoface.in
• Treatments & services
• Our doctors
• Before & after results
• Training academy
• Book an appointment

The Outcome

Maxo Face Care went from no online presence to a complete, self-service digital clinic — 65 indexed treatment pages, both branches online, and 24/7 patient access to records and bookings, all managed by their own team from a single admin panel. It’s a platform built to grow with the clinic, not a template they’ll outgrow.